BRAND STRATEGY – A beautiful logo catches your eye, but a strong brand identity is much more than that. Your branding shows in detail what your business stands for and what you want to radiate. BMG’s in-house brand strategy will help you develop a solid brand, which will lead to the distinctive identity you’re looking for.

BRAND IDENTITY – Houda and her team design strong, stylish and elegant visuals that match the desired aesthetic of your company and that appeal to your target customer.

COLLATERALS – Every good outfit has the right accessories. And every good corporate identity has the right “brand elements”. BMG will help you with the overall design as well as the smaller elements of communication such as physical printing, post and story layouts for social media, and your setting in-house communication style.

WEBSITES – Your website is your online business card! BMG ensures your branding is translated into the digital display of your company. We design custom websites in WordPress, or use a template if you prefer, and we also design webshops for Magento and Shopify.


  • Brand Strategy Questionnaire and Strategy Conversation
  • Moodboard
  • Logo creation & design including social media logo and brand icon (brand)
  • Patterns
  • Colors & fonts
  • Design business card and / or appointment card
  • Design price list
  • Design gift voucher
  • Packaging design: stickers, pouch, tissue paper, ribbon
  • Design shipping boxes
  • Design aftercare cards
  • Design Academy documents: Certificates, notebooks, folders, goodie bag, etc.
  • Social media branding: templates for Instagram, Instastories and Facebook for Canva or Adobe CC
  • Design newsletter template
  • Lettering, facade and window decoration or car stickers
  • Design online + offline advertising (e-books, magazines, advertisements, leaflets, etc.)


  • Concept (photos, business with clients, flatlays, team, etc) and mood board
  • Photos for web, social media and printed matter
  • Photography, half-day, including standard post-processing and image rights / publication rights
  • Photography guidance during shoot
  • Styling support during shoot (Exclusive models and make-up artists)
  • Result: 40 – 50 high resolution photos 


  • Moodboard + color palette
  • Design and build website in WordPress (Standard website includes Home, About, Services, Price list, Contact, Booking system, reviews / experiences and is responsive)
  • Expandable to a shop
  • Expandable with a blog function
  • Fully custom responsive design
  • Linking online appointment systems
  • Integration of Mailchimp (Newsletter), Mollie / Sisow payment systems, and My Parcel shipping method
  • Multiple languages (optional)
  • SEO optimization + Google Analytics (optional)
  • Content & texts for the website (optional)
  • Photography (optional)